
BTS’s Jimin has just acquired another prestigious brand ambassadorship.
Jimin has now been appointed global ambassador for LADOR, a premium Korean haircare brand. In response to the news of Jimin’s ambassadorship, Sure Magazine reports that “news of the partnership sent fans into a frenzy, with LADOR’s best-selling products flying off the shelves within hours.” Jimin’s star power pairs with LADOR’s well-known reputation for high-quality haircare products, introducing “a new era of haircare rooted in identity, modern beauty, and self-expression.”


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