BTS’s V thrilled fans worldwide on October 23 by sharing Celine‘s fall photoshoot on his Instagram. In just six hours, the post garnered 3.74 million likes on Instagram and over 36,000 engagements on X (formerly Twitter), proving the global excitement surrounding him.
Perfect Autumn styling details
In this shoot, V, as Celine’s global ambassador, chose the brand’s signature brown leather jacket as the centerpiece of his outfit. Layered under the oversized jacket was black innerwear, creating a modern yet casual vibe.
A standout accessory was Celine’s brown leather Boston bag, perfectly in tone with the jacket, elegantly showcasing the brand’s identity. A delicate red necklace added a subtle pop of color to the otherwise warm brown ensemble, highlighting his meticulous styling sense.
V maximized his natural charm with slightly wet hair and restrained makeup. One particular shot, where he holds a yellow autumn leaf while posing next to a tree, perfectly blends the essence of fall with urban sophistication.
Driving Brand Growth and Economic Impact at Paris Fashion Week
At Paris Fashion Week, V recorded the highest value among Korean stars at 13.1 million USD, demonstrating his tremendous influence as Celine’s global ambassador.
According to a report by influencer media value analysis platform Lefty, BTS members generated 39.26 million USD in EMV during the 2026 Spring/Summer Fashion Week. Of this, V’s EMV was KRW 18.9 billion, accounting for 34% of the total, the highest economic value among the members.
Across the 2025 fashion week season, including New York, London, Rome, and Paris, V achieved the highest individual EMV among Korean stars, cementing his exceptional status in the global fashion industry.
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