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Seventeen, BTS, & Stray Kids top K-Pop boy group brand value rankings for February

By A.R.M.Y AllKpop 08/02/2025

BRI (Brand Reputation Index) Korea has revealed brand value rankings of K-Pop boy groups for the month of February.

From January 8 through February 8 KST, BRI Korea analyzed big data of currently promoting K-Pop boy groups in areas including consumer participation, media activity, communication, and community activity. 

Based on the analysis results, Seventeen came out on top in terms of boy group brand rankings for February with 5,418,828 points. BTS followed behind in 2nd place with a close 5,188,423 points, and Stray Kids took up 3rd place this month with 2,628,900 points. 

February’s top 30 K-Pop boy groups in terms of brand value rankings are: Seventeen, BTS, Stray Kids, Big Bang, TWS, EXO, SHINee, ENHYPEN, Super Junior, NCT, The Boyz, INFINITE, ZEROBASEONE, TOMORROW x TOGETHER, BTOB, MONSTA X, ASTRO, RIIZE, GOT7, TVXQ, Wanna One, BOYNEXTDOOR, 2PM, CRAVITY, TREASURE, ONEUS, ONF, EVNNE, VIXX, and Highlight. 

Check out the full rankings list below. 

SEE ALSO: BTS’ ‘Map of the Soul: 7 ~ The Journey ~’ achieves BRIT Gold Certification

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