Kim Taehyung, aka V of BTS, is truly everywhere during his birthday month. In addition to the hundreds of fan birthday projects, his face is now adorning coffee shops nationwide.
A week ago, Taehyung was announced as the new model for ‘Compose Coffee,’ one of South Korea’s largest coffee franchises, aiming to enhance brand recognition and accelerate overseas expansion.
An official from ‘Compose Coffee’ stated, “We are delighted to collaborate with a global artist who is loved worldwide regardless of gender or age. Through synergy with the ‘21st-century pop icon’ BTS V, Compose Coffee anticipates even greater growth next year. This collaboration marks a significant step forward.”
Ahead of Taehyung’s 28th birthday, ‘Compose Coffee’ shop owners have displayed his handsome image on their glass windows in a bid to attract customers.
According to their official website, there are currently 2,414 ‘Compose Coffee’ franchise stores. In Seoul and other major cities, a store can be found every few blocks.
Fans were delighted to see Taehyung’s face everywhere and celebrated by visiting the shops and ordering from the delicious menu. Anticipation is building for the upcoming release of the ‘V drink,’ cup holders, and TV commercials.