The BTS members have dominated individual male K-Pop idol brand value rankings for June.
From May 17 through June 17 KST, the Korea Brand Index Research Institute analyzed big data of 703 individual male K-Pop idols in areas including consumer participation, media activity, communication, community activity, etc. Big data analysis converts data into numerical values in order to determine the brand values of individual brands by rank.
Based on the analysis results from the past month, BTS members Jimin, Jungkook, and V came out on top as first, second, and third ranked individual male K-Pop idols in terms of brand value, respectively.
The top 30 individual male K-Pop idols in terms of brand value for June are: BTS’s Jimin, BTS’s Jungkook, BTS’s V, Kang Daniel, G-Dragon, ASTRO‘s Cha Eun Woo, BTS’s RM, EXO‘s Baekhyun, BTS’s SUGA, WINNER‘s Song Min Ho, Seventeen‘s Hoshi, Seventeen’s Mingyu, Seventeen’s Junghan, Seventeen’s Wonwoo, Hwang Min Hyun, BTS’s Jin, Park Ji Hoon, SHINee‘s Onew, Kim Jae Hwan, BTS’s j-hope, TVXQ‘s Yunho, SHINee’s Key, Seventeen’s S.Coups, Seventeen’s Joshua, Seventeen’s DK, NCT‘s Mark, NCT’s Jaehyun, Seventeen’s Seungkwan, EXO’s Kai, and Seventeen’s Jun.
