Recently, the Korean Reputation Institute has announced the Brand Brand Ranking of Boy Groups in April 2022.
This chart was determined through the analysis of big digital data about boy groups, collected from March 9, 2022 to April 9, 2022 with many criteria such as frequency of participation in activities, coverage of male groups. communication wave, interaction level, community awareness index.
BTS topped the chart for the 47th consecutive month with a brand score of 13,032,735, a slight increase of 11.35% compared to March. High ranking phrases in keyword analysis about BTS include “Time magazine”, “ cover model” and “Grammy Award”, while the related words that ranked highly were “chosen”, “influenced” and “untouchable”. The positive-negative analysis showed that 85.46% of the responses about the group were positive.
Big Bang climbed to No.2 position in the month with a strong increase of 847.13% compared to the previous month. However, their total brand score is still far behind BTS with 7,655,526 points.
Seventeen holds the No.3 position this month with 3,264,715 points.
Closing the top 5 is EXO with 2,718,934 points and NCT with 2,694,839 points.
Top 30 of the month