Thus, up to this month, BTS has completed 4 years at the top of this valuable brand chart.
Recently, the Korean Reputation Institute has announced the Boy Group Brand Brand Ranking in May 2022.
This chart was determined through the analysis of big digital data on boy groups, collected from April 7, 2022 to May 7, 2022 with many criteria such as frequency of participating in activities, coverage of male groups. communication wave, interaction level, community awareness index.
BTS topped the chart for the 48th month in a row with a May score of 11,573,221. The high-ranking phrases in the keyword analysis about BTS are “In the SEOM”, “Suga” and “Jungkook”, while the high-ranking related words are “record”, “long-running” and “ Reserve”. The positive – negative analysis showed that 88.71% of the responses about the group were positive!
BigBang firmly holds the second position with a long distance from both No.1 and No.3 of 5,005,703.
Finally, NCT closed the top 3 with 2,470,840 points.
Top 3 of the month
The positions from No.4 to No.10 are: Seventeen, Monsta X, EXO, The Boyz, TXT, Astro and Stray Kids, respectively.